Earlier this year, I wrote a post about recent mega-gifts to higher education institutions, urging colleges and universities of all sizes to recognize the potential for transformative gifts and plan accordingly. To follow up, I’m digging into a topic related to building long-term relationships with major donors: alumni engagement metrics. How do we measure engagement levels and assign scores to alumni that will help us prioritize prospects and predict future major—or even mega—gifts?
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In the summer of 2016, we launched a study to explore emerging best practices in international fundraising among universities, colleges, and independent schools. Educational institutions have experienced a dramatic uptick in international student enrollment over the past few decades. This trend continues to grow, with the number of international students in the U.S. reaching a record high of 1,043,839 in the 2015-2016 academic year.
2016 was the third year of consecutive growth in U.S. charitable giving, with philanthropy reaching a new high of $390.05 billion according to Giving USA 2017: The Annual Report on Philanthropy. In a year of decreased bequests and mega-gifts, this growth represented a modest advance propelled by the widespread generosity of individuals.
When it comes to major gifts, every development professional knows the formula: meaningful connections equal transformational gifts. But how do frontline fundraisers decide which donors to focus on cultivating those critical relationships with? Continually refreshing the donor portfolios of major gift officers (MGOs) is key to the success of any fundraising program, and properly identifying and qualifying donors are the first steps to creating a healthy MGO portfolio. Through these processes, programs can uncover and build deeper relationships with donors who currently make frequent, relatively small gifts.
As the sixth largest economy in the world and a powerhouse of innovation, California affects the entire philanthropic market. To better understand philanthropy in California, we assembled a comprehensive overview of giving trends in the state since the Great Recession of 2007–2009. This report is designed to help professionals and organizations in California navigate the uneven philanthropic landscape that has persisted ever since the banking and housing crises of those years first hit. As a harbinger of larger trends throughout the nation, we also hope this report will inform individuals engaged in philanthropic work in communities and other regions throughout the nation.
According to Giving USA 2017: The Annual Report on Philanthropy, Americans set a new giving record in 2016, contributing $390.05 billion to a wide range of nonprofit organizations. This outcome is remarkable, if more modest than some anticipated, as there were fewer mega-gifts of more than $200 million and bequests dropped 9.0 percent in current dollars. While the 2016 growth rate in total giving—2.7 percent in current dollars—was below the five-year average, the results reflect broad-based philanthropic support in smaller amounts that culminated in a record year of giving.
Academic institutions have experienced a dramatic increase in matriculation of students from
around the world as our economy and society have globalized in the last few decades. According to the Open Doors Report on International Exchange, the number of international students in the U.S. reached a record high of 1,043,839 in the 2015-2016 academic year.
How can we ignite young professional interest in philanthropy and fundraising? On May 16th, Campbell & Company tackled this weighty question during an On the Table lunch at our Chicago office with emerging and established nonprofit leaders from across the city. Organized by The Chicago Community Trust since 2014, On the Table brings together tens of thousands of Chicagoland residents who gather in small groups to discuss our region’s challenges and opportunities. The annual forum serves as a catalyst for conversation, collaboration, and action.
Our Executive Search practice helps nonprofits find mission-driven leaders who can move the needle. We recently caught up with three of these exceptional leaders to learn more about the impact they are having at their new organizations.
Over the past 40 years, our firm has developed a deep understanding of what it takes to lead an organization: the vision, drive, temperament, and experiences necessary to set strategy and define direction. Through our partnerships with thousands of organizations, we know that nonprofit CEOs need a diverse set of skills, and fundraising expertise is a critical component of that skill set. During the last 10 years, every head of organization search conducted by our Executive Search practice has included fundraising as a major requirement.