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California Major Giving Trends: Challenges, Opportunities, and Recommendations

Major gifts remain the most effective way to raise funds, yet many development shops struggle to build a strong major gifts program. How are these efforts faring in California?

Campbell & Company recently conducted statewide research, a survey, and interviews to understand the current challenges and opportunities facing California major gifts programs.

In this webinar, our hosts present the research findings, discuss common pain points, and offer recommendations that organizations can use to strengthen their major gifts program today and in the future.

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