The Challenge
When Goodman Theatre began the process of fundraising for its move to a new theater space in Chicago’s growing downtown arts district, its leaders called on Campbell & Company to help design and implement a campaign.
Goodman’s leaders were convinced that, with proper counsel and training, they could secure the necessary gifts to build a new facility that would honor the Theatre’s long history and welcome future productions for generations to come.
The Process
As counsel, we worked with staff and volunteers to help shape a case for support that highlighted not only the outstanding work produced on the Goodman’s stages but also the new facility’s role in downtown redevelopment.
Campbell & Company also helped the Goodman build its donor base and develop strategies for a growing major gift program, thus building momentum for increased annual fundraising once Goodman Theatre moved into its new building.