Case Study | The Children's Inn at NIH

The Children's Inn at NIH

The Challenge

The Children’s Inn at NIH (Bethesda, MD) is a residential “Place Like Home’’ for families with children participating in leading-edge research studies at the National Institutes of Health.

The Inn decided to partner with Campbell & Company because it wanted to make strategic investments in its development operations.

The Process

We conducted a development assessment and recommended several high-level strategies and specific fixes to maximize philanthropic revenue at The Inn.

Our Communications Consulting team provided case development services and message coaching, and our Strategic Information Services team conducted analytics to assess the potential in its donor database.

We established best practices for tracking donor relationships in its database, provided staff training, and coached the development team through the implementation of a moves management system.

"A few years ago, we hired Campbell & Company to help us with our development assessment, and one of the key findings was we really needed a case for support. Prior to that point, we had really been struggling with how to come up with a concise and compelling way to talk to our donors so that all of us could speak with one voice here at The Inn, from Board to staff. And I can say they did an excellent job with our case for support."

-Fern Jennifer Stone, Chief Development & Communications Officer, The Children's Inn at NIH

The Impact

From FY 2015 to 2017, The Inn has experienced growth across a number of fundraising metrics, including a 17% increase in total giving, a 33% increase in number of donors, and a 29% increase in major gifts income.

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