Planning for the school’s future, members of the Latin community envisioned ways in which the school could take advantage of Chicago’s resources.
To make this vision a reality, The Latin School determined that it would need to make capital improvements, grow its endowment, and create cutting-edge creative programming for students.
These initiatives would require $100 million in funding—more than five times the amount Latin had raised a few years earlier in the school’s first-ever comprehensive campaign.
Campbell & Company and The Latin School determined that the first step toward realizing the school’s vision would be to plan and implement a $50 million campaign, which would be among the largest in the country for an independent day school serving grades pre-kindergarten through 12.
With the firm’s guidance, the school established campaign priorities, including construction of a new, separate middle school, as well as some endowment and programmatic support.