Trainings

On-demand learning that gives you the tools to create greater impact—and grow in your career.

Maximizing Direct Mail

Maximizing Direct Mail

New

Direct mail continues to be a staple of strong annual giving programs and an important part of a multi-channel solicitation plan. This training dives into best practices for segmentation, variable data, content, and messaging. It also covers how to measure success and make decisions for future...

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Your Trainer: MELISSA HANNA ROWAN

Melissa is the Executive Director of Annual and Special Giving at the Iowa State University Foundation and serves as an Annual Giving Consultant for Campbell & Company. She has been working in the annual giving field for more than 13 years.