Trainings

On-demand learning that gives you the tools to create greater impact—and grow in your career.

Annual Giving Fundamentals: Full Series

Annual Giving Fundamentals: Full Series

New

Created by our team of annual giving experts with more than 85 years of combined experience, this series of six trainings walks you through the fundamental elements of an effective annual giving program.

Campbell & Company’s on-demand curriculum delivers the tools you need—when it’s convenient for...

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Your Trainer: THE CAMPBELL & COMPANY ANNUAL GIVING TEAM

Our team of experts live and breathe annual giving—working on the frontline of fundraising at prominent organizations across the country. They have the deep knowledge and broad experience to elevate your annual giving acumen.

Maximizing Direct Mail

Maximizing Direct Mail

New

Direct mail continues to be a staple of strong annual giving programs and an important part of a multi-channel solicitation plan. This training dives into best practices for segmentation, variable data, content, and messaging. It also covers how to measure success and make decisions for future...

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Your Trainer: MELISSA HANNA ROWAN

Melissa is the Executive Director of Annual and Special Giving at the Iowa State University Foundation and serves as an Annual Giving Consultant for Campbell & Company. She has been working in the annual giving field for more than 13 years.