Nonprofit News

This is a guest post by Ash Salleh from Campaign Monitor. 

How often do you check your email, and where? Ask anyone this question and you may realize that most people respond with, “anytime, anywhere.” With wider access to internet connections and the ubiquity of mobile phones across demographics, checking one’s email is most likely a daily habit.

In fact, the average professional spends 2.5 hours per day checking personal emails at work. This means that even in the midst of handling work-related emails, many opt to check upon communications delivered directly to them, regardless of time. People fit it in and around their schedules. That’s encouraging for marketers who depend on email as one of their primary digital channels—you can potentially reach your audience at any given moment.

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Eric Horner serves as Vice President of Development for the Depression and Bipolar Support Alliance (DBSA). We asked him to share how he has navigated the changing tech landscape as a fundraising leader. Read on for his reflections and some inspiration for your own career.  

“How can I fully embrace technology?” This is a critical question for every chief development officer—and it’s one that has surfaced and resurfaced throughout my own career.

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Mark Stuart serves as Chief Development and Membership Officer of San Diego Zoo Global and President of the Foundation for San Diego Zoo Global. We asked him to reflect on how he starts his morning on a day when everything goes right. Read on for his reflections—and some inspiration for your daily routine.  

My perfect day begins at 4:45pm the previous day. This is when, no matter how crazy or hectic the day might have been, I take time to clear my desk and update my Stephen Covey to-do list (author of The Seven Habits of Highly Effective People) for the following day.

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