Nonprofit News

Access the latest news in the nonprofit sector.

As philanthropy becomes an increasingly important revenue source for nonprofits and more frequent campaigns become a consistent element of the environment, organizations face a big challenge: how do you bring in more fundraising revenue while combating donor fatigue?

A strong pipeline fueled by qualification can help you balance these competing priorities.

Download our how-to guide on major gift qualification.

Fundraising Tips, Campbell & Company Research Findings, Fundraising

In the simplest terms, fundraising is a meeting of needs. However, it’s more than a transaction between donor and fundraiser: it’s building a community of people with similar interests and goals. An essential part of creating a healthy community is getting to know those who are part of it.

As fundraisers, knowing your donors translates into understanding their individual stories, interests, and needs and seeing how you can help fulfill them. These skills—the ability to connect with donors, understand them, and inspire them to act (either by giving or volunteering)—are embedded in everyday fundraising work and are finely interwoven with emotional intelligence.

Executive Search, Fundraising, Blog

Earlier this year, we published Your Summertime GivingTuesday Checklist to help you prep for December 3rd from June to August. Now, it's time for a deep dive into planning! To help you every step of the way, we're re-releasing The Comprehensive Guide to GivingTuesday. 

Download The Comprehensive Guide to GivingTuesday.

Fundraising Tips, Campbell & Company Research Findings, Fundraising, online fundraising

The past three years have brought significant change to the environmental sector. From 2016 to 2018, giving to environment/animals organizations increased at a higher rate than total charitable giving in the United States: 13.5 percent versus 7.9 percent in current dollars, respectively.[1]

Following the 2016 presidential election, many high-profile organizations in this space experienced elevated levels of giving and an influx of new donors—a phenomenon popularly termed the “Trump bump.”

Download 2019 State of the Environmental Sector, a research study. 

Campbell & Company Research Findings, Fundraising, Environment & Conservation Trends

2018 was a year of mixed results for charitable giving, influenced by a strong economy, a volatile fourth quarter for the stock market, significant tax law changes, and a complicated policy environment. How did this complex landscape impact organizations in communities across the country?

We unpacked the Giving USA 2019 report’s nuanced results in four in-person events—in Chicago, Cleveland, DC, and Milwaukee—and two webinars throughout the month of June. In all, over 1,000 nonprofit professionals attended our events and 23 speakers weighed in on the data and discussed prevailing trends.

Read on for five key themes that emerged during our National and Northwest webinars, as well as our in-person events.

Fundraising Tips, Giving USA, Fundraising, Blog

Though the U.S. economy grew at a healthy clip of 3.2 percent in the first quarter of 2019,[1] many nonprofit leaders are still left wondering: when will the next recession hit?

Philanthropic giving has long been tied to the fortunes of the economy, so we understand their worries. However, fear and panic do not make good strategic partners. The truth is, no one can say with absolute certainty what will happen and when. With that in mind, we urge you to dispense with any alarm you might feel and move into planning mode. 

Download our strategy sheet for pre-recession planning.

Fundraising Tips, Campbell & Company Research Findings, Fundraising

According to Giving USA 2019: The Annual Report on Philanthropy, charitable giving in the United States reached $427.71 billion in 2018. This represents a slight increase of 0.7 percent in current dollars and a decline of 1.7 percent when adjusted for inflation. Following four years of steady growth in giving, these mixed results for 2018 reflect a complex giving environment, influenced by economic conditions, public policy, and significant tax law changes.

Nonprofit Trends, Nonprofit News, Giving USA, Fundraising, Video, Blog



December 3, 2019 may be months away, but now is the time to start prepping for GivingTuesday. Use the summer to analyze last year’s efforts and plan for a giving day that meets all your goals.

The Campbell & Company Online Fundraising team created a checklist of GivingTuesday to-dos that you should focus on before fall hits. And if you’re prepping for another giving day, most of this content applies beyond GivingTuesday. Work through the checklist to set your team up for success in 2019!

Download the GivingTuesday checklist. 

Fundraising Tips, Campbell & Company Research Findings, Fundraising, online fundraising

Mid-level giving programs are an essential component of development success: they create a pipeline for major giving, prepare prospects for major gifts cultivation, and increase retention. 

Whether you’re thinking about creating a mid-level program or restructuring your current program, Campbell & Company’s partnership with MultiCare Health System provides a useful blueprint—and proves that the results are worthwhile. 

MultiCare is the largest community-based, locally governed health care system in the state of Washington. Over seven months, we worked closely with MultiCare’s development team to build a comprehensive program focused on mid-level donors.

Fundraising Tips, Healthcare Trends, Fundraising, Blog

Donor-advised funds. Fundraisers across the nonprofit sector see enormous opportunity in this increasingly popular giving vehicle, but many don't feel confident in their knowledge of DAFs.

In recent months, we shared introductory information on donor-advised funds, we advised on how to engage DAF holders, and we hosted a webinar to explore the latest trends in donor-advised funds

During that webinar, our panelists received many insightful questions from the over 250 fundraising and nonprofit professionals in attendance. Our team compiled the most common questions and shared quick answers to help fundraisers understand DAFs and incorporate them into development strategies. 

Download donor-advised fund FAQs.

Fundraising Tips, Campbell & Company Research Findings, Fundraising