Nonprofit News

Access the latest news in the nonprofit sector.

Our Vice President Christina Yoon, Ph.D., recently wrote about our firm’s experience partnering with The Children’s Inn at NIH on a case development initiative, led by our Communications Consultants Charlotte Cottier and Susannah Young. She will present on this topic at the Bridge to Integrated Marketing and Fundraising Conference on August 3rd with The Inn’s CEO Jennie Lucca and Chief Development and Communications Officer Fern Stone.

Communications Strategies, East

After finishing a delicious meal with family and friends at a local Chinese restaurant, I was anxiously awaiting the routine passing of the fortune cookies. It’s always entertaining to learn about what my future might hold, or what pearls of wisdom the fortune might share. So I hurriedly opened my fortune to see what I might learn about myself. I had to read it a couple of times, because I just didn’t understand what it was telling me. It read: “It is not your character to give.”

Nonprofit Trends, Fundraising Tips, Fundraising Communications, Communications Strategies, Fundraising, West Region

Case development offers an excellent (if generally unwanted) lesson in the difference between “simple” and “easy.”

It’s not a complicated question: why give? (And if it leads you to complicated answers, your work may not be done.) Yet simple as the task may be, case development challenges us to probe the depths of our donors’ hearts and minds and capture the essence of our mission and work in a clear and straightforward proposition that anyone can understand.

Campbell & Company News, Annual Giving, Communications Strategies