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Sometimes the best way to answer a question is to look at it from another perspective. Our Campbell Chats bring together our diverse team to talk about the toughest questions facing nonprofits today. By looking at these questions from several points of view, we share our expertise with each other—and with the nonprofit world!

Duncan Reilly, Marketing and Business Development Associate: Welcome! Today we’re focusing on one broader topic: Arts organizations’ membership programs and how they integrate with major giving programs.

First question: what keeps membership and major gifts teams from working together? Are they just talking past each other or is something else going on?

Fundraising, Communications Strategies, Fundraising Tips, Arts & Culture Trends, Strategic Information Services, Annual Giving, Executive Search, Blog

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Case development offers an excellent (if generally unwanted) lesson in the difference between “simple” and “easy.”

It’s not a complicated question: why give? (And if it leads you to complicated answers, your work may not be done.) Yet simple as the task may be, case development challenges us to probe the depths of our donors’ hearts and minds and capture the essence of our mission and work in a clear and straightforward proposition that anyone can understand.

Annual Giving, Communications Strategies, Fundraising Communications