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Lauren Collette and Kelsey Nelson

Lauren Collette and Kelsey Nelson are Consultants at Campbell & Company. Together, they lead the firm’s Online Fundraising team, helping organizations optimize their operations to take advantage of this growing opportunity.

As we inch closer to the end of the year, it's time to start thinking about GivingTuesday. To this end, we published advice to help you navigate GivingTuesday during the COVID-19 pandemic. We're also re-releasing our Comprehensive Guide to GivingTuesday to give you 360° planning support ahead of the big day.

Download our Comprehensive Guide to GivingTuesday.

Fundraising Tips, Campbell & Company Research Findings, Fundraising, online fundraising

With fall right around the corner, development teams are starting to gear up for end-of-year fundraising. Since 2012, GivingTuesday has grown into an important part of the year-end push for many organizations around the country and across the globe.

But in such an unprecedented year, will GivingTuesday look different—and should your approach change? To help your team prepare and pivot, we answered four FAQs related to navigating GivingTuesday during the COVID-19 pandemic.

Fundraising Tips, Fundraising, Blog, online fundraising