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Jacquelyn Peters and Christina Yoon, PhD

Jacquelyn Peters is a Senior Consultant, and Chiristina Yoon, PhD is Vice President and Director, East Region at Campbell & Company. They partner with nonprofits across all sectors to improve their fundraising strategy and systems.

As philanthropy becomes an increasingly important revenue source for nonprofits and more frequent campaigns become a consistent element of the environment, organizations face a big challenge: how do you bring in more fundraising revenue while combating donor fatigue?

A strong pipeline fueled by qualification can help you balance these competing priorities.

Download our how-to guide on major gift qualification.

Fundraising Tips, Campbell & Company Research Findings, Fundraising