Event: Using Your Fundraising Campaign as a Catalyst for Legacy Giving

June 2-3, 2020: Silver Spring, MD at Planned Giving Days 2020

Exact date and time TBA.

A major fundraising campaign is not just an opportunity to raise funds for specific projects. It's also a chance to grow your fundraising capacity and set up your organization for future success. But how do planned gifts factor into a campaign?

This session will share strategies, examples, and stories that explore how to structure a campaign to bring in planned gifts and what conversations fundraisers and campaign volunteers should be having to encourage legacy giving.


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