Event: How to Craft a Winning Online Fundraising Plan
May 20-21, 2019: Bellevue, WA at the Washington State Nonprofit Conference
Exact date and time TBA.
The online fundraising landscape is constantly evolving, from new ways to engage supporters to advances that make the donation process that much simpler. So much changes each year, but one thing is certain: online giving is here to stay.
This workshop-style session will explore the essential elements of an online fundraising plan, explaining how to create or update your existing plan and incorporate it into your annual giving strategy. Topics will include donation pages, metrics, social media, email, mobile, and more. As Fundraising Consultant Lauren Collette walks through each aspect of an effective plan, attendees will assess their own efforts.
Presenter: Lauren Collette, Consultant, Campbell & Company