Event: Events - If There Isn't a Strategy, It's Just a Party

Thursday, August 30, 2018: 7:30 - 9:30am ET - AFP Maryland Event at the Towson University Incubator

Development teams are tasked with planning and executing a variety of events for their constituents, but how can these generate a positive ROI and benefit your annual fundraising goals? It takes thoughtful preparation and strategy to deepen the relationship with your current donors, move a relationship further along, and identify new prospects.

Participants will learn how to:

  • Develop pre, during, and post event strategies
  • Involve administrative and Board leadership effectively (and painlessly)
  • Leverage events to increase your donor/prospect pipeline 


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