Event: Decoding the Tech Donor: New Research to Inform Your Engagement Strategy
February 22, 2019: 1:15 - 2:15pm PST in Anaheim, CA at the CASE District VII Connect West Conference
It’s official: tech donors are philanthropy’s newest bright, shiny prospects. From innovative startup founders to tech giant leaders, how can you build relationships with your alumni working in tech? This session will present pioneering research on tech donors and explore the experiences of higher education development officers who have been in your shoes, working to cultivate alumni in this segment.
The first half of our presentation will decode the characteristics of tech donors, outline their philanthropic maturity and motivations, and share engagement strategies. In the spirit of disruption, we’ll crowdsource audience questions for the second half, fostering a candid discussion.
- Sarah Marino, Senior Consultant, Campbell & Company
- Ronica Smucker, Assistant Vice President, Office of Development, University of San Francisco