A 2018 Campbell & Company study of best-in-class liberal arts institutions
Alumni engagement is a perennial concern among higher education advancement professionals. But how exactly do you build a strong program?
Campbell & Company held conversations with advancement leaders from six best-in-class alumni engagement programs to gain deeper insight into the associated opportunities and challenges.
Based on these interviews, we compiled a comprehensive series of strategies that your team can leverage and a proprietary tool to help you evaluate the maturity of your program.