STEWARDSHIP: ADVANCED STRATEGIES FOR DONOR RETENTION
| Date | Tuesday, April 8, 2008 |
| Time | 12:00 noon, Central (US) See your time zone |
| Duration | 60 minutes (1.0 CEU) |
| Faculty | Angela Joens, Donor Relations Consultant |
Description
Donor Relations and Stewardship is a critical step in any successful development operation. If done well a donor feels recognized, appreciated, and is more inclined to give again and give more to your organization. During this session we will discuss the core functions of a strong donor relations program and how they can benefit your operation. We will talk about how to work strategically with your development team, suggest ideas for getting to know your donors better, and provide tips for promoting your donor relations operation to management.
Learning objectives and desired outcomes
- A stronger sense of what donor relations/stewardship is and can be for your organization.
- Why an organization should invest staff and resources that focus on donor relations.
- Real life examples that can be applied to your operation.
Target Audience
Donor Relations Professionals, Development Officers, Senior Management
Agenda
- Core Functions of Donor Relations
- Relating to the Development Team
- Strategic Planning
- Market Research
- Managing Up
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Full participation in Stewardship: Advanced Strategies for Donor Retention is applicable for one (1) point in Category 1.B-Education of the CFRE International application for initial certification and/or recertification.